Archive | July, 2010

“Boys Trail Girls In Reading; Can Fart Jokes Help?”

23 Jul

We know that the headline (from an actual article earlier this week) is controversial; we’re glad it grabbed your attention.  But now we want to know-how many farting noises will you put up with to have your boys grab a book instead of the remote?

Reluctant readers have turned the reading switch ON with the help of our friends Greg, Brian, Ook, Dan, and Ryan.* Granted, these may not be the studies greatest literary characters ever put down on paper, but right now, some parents are hoping “grossology” will help close the 10% gender reading gap (yes, have shown it to be this much) between the sexes.  So we ask the question to you all, “Boys trail girls in reading; can fart jokes help?”

We here at Book Clubs march by the drum of get ’em reading, get ’em learning.  Reading for pleasure and encouraging children to choose their own books that they can’t wait to read…well, that’s the first step in a lifelong love of reading.  And, at the end of the day, I for one will embrace the fart jokes.  Will you?

* Can you can name all of the titles of the works our friends have appeared in?

Shhh… it’s September $1 Books!

22 Jul

Welcome to a very sneaky sneak preview of our September dollar books! We wanted to give you guys a sneak peak so you could plan ahead for Fall reading. Check out all the books you can get for just one dollar!

Dollar Books This Way

Meet Book Clubs: Editorial Part 1

21 Jul

We all remember circling our favorite books on Scholastic Book Club fliers to take home and beg and plead and hope that our parents would let us get them ALL.  Maybe you have recently had this experience with your student or child? There are so many great books, aren’t there? How do you choose?

There are a lot of people involved in getting Scholastic Book Clubs from our minds to your schools, and every week we’re going to introduce you to a different part of Scholastic Book Clubs.

Today, it’s all about Book Clubs editorial, where we spend long hours reading and searching through thousands of books to find the best ones for kids everywhere.

So how do we start? Continue reading

ALA Exposé: Meet Lori Ess, Senior Editor for Book Clubs

20 Jul

In case you missed it on our Facebook page, here is an amazing account of ALA from one of our Senior Editors in Book Clubs, Lori:

I was a pretty different person when I attended my first American Library Association Annual Conference back in 2005. I was about to finish my Masters in Library Science and had gone to Chicago to walk wide-eyed into a world where reading and the reader consumed everyone’s thoughts. I was also looking for a job. After five days of panel discussions, author events, conference sessions, and countless hours scouring the exhibit halls, I was fired up for my new profession. I also had found a job, and it brought me to Queens, New York, where I started my career as a Children’s Librarian. Five years later I was back at ALA, but this time as an editor for Scholastic Book Clubs. But no matter my job title, it was, as it had been five years ago, all about the books.

Each year, ALA holds an annual conference where people from all walks of librarianship, bookselling, publishing, education and technology can come together and discuss, network, and do business. As an editor with Scholastic Book Clubs, my mission was to meet publishers and seek out fabulous titles, most of which happened in the legendary Exhibit Halls. The Exhibit Halls are legendary for two reasons.

Reason #1: Swag. If you’re a book person, Continue reading

Summer Backslide & Our Top 5

20 Jul

A few weeks ago we posted an article from USA Today on our Facebook page about how reading during the summer might be the best way to protect against the summer backslide. It got us thinking here at the Book Talk team, what were our favorite summer reads growing up? That being said, here are our Top 5 summer reads from when we were younger:

Trevor:

The Phantom Tollbooth
The Giver
Max and Me and the Time Machine
Miracle at the Plate
Sideways Stories from Wayside School


Preeti:

A Wrinkle in Time
Lord of the Rings
Anne of Green Gables
Tales of a Fourth Grade Nothing
Alanna: The First Adventure

Erin:

To Kill a Mockingbird
The Midwife’s Apprentice
A Cricket in Times Square
Island of the Blue Dolphins
Redwall


Jen:

Mrs. PiggleWiggle-anything
Strega Nona
Amelia Bedelia-anything
A Wrinkle in Time
Hatchet

Ben:

Watership Down
Redwall
The Little Prince
Island of the Blue Dolphins
Where the Red Fern Grows


Kym:

A Wrinkle in Time
The Secret Garden
My Side of the Mountain
Anne of Green Gables
Matilda

As you can see, we have some repeats but what can we say…A Wrinkle in Time is awesome.

What would your top 5 be?

Scaredy-Cat, Splat!

19 Jul

Attention Fans of Laughter and Reading! Splat the Cat will be back on SeeSaw this September with his brand new, terrifyingly hilarious Scaredy-Cat Splat!

Splat charmed me early on in Splat the Cat. He had it all: he was big, black and fluffy, he had a mouse for a best friend, a red knapsack and was ready for school… well, almost ready for school. Then, Splat fell in love in Love, Splat. His and Kitten’s is a love for the ages and one that will, of course, last forever. I’ve always been a huge Rob Scotton fan, starting way back in his Russell the Sheep days – and as a fan, this newest Scotton title does not disappoint. In Scaredy-Cat Splat we get to hang out with Splat on Halloween, and there are more than a few mishaps. First he’s scared by a spider, then no one thinks his costume is very scary, and then he gets scared during Mrs. Wimpydimple’s ghost story! But when a mysterious furry creature with a giant pumpkin head shows up, will Splat have what it takes to stop being a scaredy-cat and be the bravest cat in school?

Just in case you are sadly unfamiliar with the hilarity that is Splat, rest easy and check out a book trailer for Love, Splat:

(Warning: May cause you to squeal loudly and cuddle the person closest to you.)

Let’s Get Book Talk’n

19 Jul

Welcome to Book Talk, the official Scholastic Book Clubs Blog! We are so lucky to do what we love best—read and discuss children’s books! This blog will celebrate books and reading as well as be a resource for parents and teachers. You can look forward to editorial recommendations, previews of upcoming books (and upcoming $1 books—we can hear the oohing and ahhing), exclusive Book Club promotions, reading tips, and some things that we just think are fun, like movie reviews, book trailers, and exciting books that we are talking about in the office. We will have guest posts from book lovers outside of Scholastic (authors, teachers, bloggers, librarians, etc.) in addition to all of the brilliant prose and musings of the Scholastic Book Clubs staff.

So, what are you waiting for? Let’s get Book Talk’n.

Meet the awesome Book Talk crew:

Erin is a Promotions Manager for Book Clubs who can’t get enough of YA literature. She can usually be found reading, blogging, or finding new uses for sillybands.

Trevor is an Editor for Book Clubs and is currently addicted to steampunk fiction. In addition to working on Book Talk, he tweets on behalf of Book Clubs @scholastic.

Preeti can a read a book faster than you can sneeze – that being said, she is an Editor for the younger level picture books and easy readers. This does not stop her from loving YA novels more than society might like her to.

Ben is the Production Manager for Book Clubs Online. He’s originally from a hyphenated town in Pennsylvania and has a cat named Crouton (although he’s really more of a dog person).

Kym is a Project Manager for Book Clubs Online and thanks Anne of Green Gables for changing her life. She owns more books than clothes, and hopes to have her own library one day.

Jennifer is in Creative and Strategic Direction for Book Clubs and has an obsession with all things fruit (send her some mangos if you ever need to appease her). Her formative Halloween years were spent alternating among the Disney princesses—particularly Snow White, Ariel, Belle, and Jasmine—before she took a turn and dressed up as Scarlet O’Hara.

We can’t wait to start discussing all thing children’s books with you guys. What would you like to see from Book Talk?